Home' Convenience and Impulse Retailing : February March 2012 Contents 26 w ww.c-store.com.au | C&I | February/March 2012
FoodWorks celebrates store achievements
FoodWorks recently celebrated the
achievements of its stores at Awards
held during the group's conference
on Bintan Island, Indonesia.
The awards recognised commitment
to retail excellence in customer
ser vice, sales growth and passion for
the FoodWorks brand.
FoodWorks Gloucester (NSW) was
named Store of the Year and also
accepted awards for NSW Store
of the Year, Regional Store of the
Year and Most Outstanding Deli
Department. They were also a finalist
in several other categories.
FoodWorks CEO Rick Wight said the
winners set the standards to which
every FoodWorks store should aspire.
"All FoodWorks stores are proudly
100 per cent independent, Australian
owned and locally operated, which
means they are the only supermarket
brand in Australia who can fully
tailor their o ering to the needs
of their local community, from
stock selection and merchandising
to service procedures, local
area marketing and community
involvement," he said.
Three new awards were presented on
the night for Outstanding Local Area
Marketing Campaign, Outstanding
Community Initiative and the
inaugural Penny Chambers Award for
Young FoodWorks Employee of the
The Penny Chambers Award was
named in honour of a young
FoodWorks Kinglake team member
who lost her life in the 2009 Victorian
bushfires. It aims to recognise a
young person's commitment to their
store and their community and was
won by Lauren East from FoodWorks
FoodWorks Redbank Plains (QLD)
won the award for Outstanding
Local Area Marketing Campaign after
demonstrating their business nous by
developing a local marketing strategy
which helped them realise sales
growth in excess of 103%.
FoodWorks Mansfield (VIC) Store
Manager Brent Shields and his team
were the winners of the Community
Initiative Award for their outstanding
dedication to reinvesting into local,
grassroots initiatives. The store also
employees three sta with learning
di culties, which Brent said has been
a rewarding experience for the team.
According to CEO Rick Wight, it's
initiatives like those of Redbank
Plans and Mansfield that sets the
FoodWorks group apart from its
competitors and are helping to
establish the position of FoodWorks
stores across Australia as strong,
successful and proudly independent
"We are exceptionally proud of the
achievements of all our stores, and
if the results for the past few months
are any indication, we are very much
looking forward to what the next 12
months will bring," he said.
SPAR's busy year
SPAR Australia has seen some
massive challenges during the past
• Opening the NSW Cross Dock and
• Implementing a new management
• Launching the new Jardin Fresh
Life brand, and
• Assisting a large number of
independent retailers to open new
stores or convert existing stores to
SPAR Australia's brands.
In 2011, SPAR Australia opened new
• North Parramatta (NSW)
• Tuggeranong (ACT)
• St Marys (NSW)
• Cannonvale (QLD)
• Nerang (QLD)
• Brisbane City (QLD)
As well as converting another 21
Commenting on the successful year,
Managing Director of SPAR Australia
Lou Jardin said "We are proud of
what we have achieved in such a
short time. More importantly I could
not have achieved all this myself. I'm
extremely proud of my team, what
they have achieved and their total
dedication in keeping the SPAR 'ideal
and spirit' alive".
Recent store additions
Rodney and Marion Darke
experienced a 35% increase in sales
after converting to a SPAR Express.
Changes included extending the
grocery range by approximately 500
lines as well as their range of fresh
produce and delicatessen items.
SPAR Coraki now o ers hundreds
of extra specials per week which are
communicated to customers via a
Josh and Michelle Schwenke, with
parents Margret and Peter Conn,
converted to SPAR from the Friendly
Grocer after purchasing the store a
SPAR Texas has sponsored the Texas
Show and the Texas Football Club.
In addition, they are implementing a
Customer Loyalty Club.
Providing value to their customers is
important to Josh, Michelle, Margret
and Peter. The family say SPAR had
"a plan that can take our store to the
Parvendra Maharaj recently swapped
to SPAR to gain greater assistance in
developing his store (pictured above)
and tailoring the o er to meet the
needs of the local community.
Since joining SPAR, the store has
improved their fresh produce and
deli ranges, broadened their grocery
range and increased their number of
specials. Additional improved lighting,
a significant internal and external
freshen up, and works in the car park,
have added to the appeal of the store.
SPAR Hillcrest is also a sub-
newsagency and sells Scratch-its.
SPAR Hillcrest sponsors a number of
local sporting groups and schools.
Par vendra believes this local support
is vital in promoting healthy lifestyles
and activities in the local community.
Jardin Fresh Life
The new Jardin Fresh Life brand is a
result of SPAR Australia identifying the
need to complement the traditional
SPAR o er.
The new brand has a focus on large
format stores with a strong fresh
product line. The name reflects the
desire to bring garden fresh produce
to customers and to inspire a move
towards greater health and wellbeing
(Jardin is French for garden).
In these days of pre-packaged
convenience, Jardin Fresh Life are
committed to making Fresh Food
a ordable and to their customers
achieve a healthy lifestyle. The
brand also plans to implement
other aspects of social responsibility
and environmental sustainability
throughout its development.
Speaking of the opening of the
St Mary's store, SPAR Australia
Managing Director Lou Jardin said
"This is a very exciting time for us.
The quality of the products in each
department is outstanding and we
are excited to bring the Jardin Fresh
Life brand to Sydney".
Links Archive December January 2012 April May 2012 Navigation Previous Page Next Page