Home' Convenience and Impulse Retailing : June 2010 Contents June 2010 | C&I | www.c-store.com.au
Are you maximizing the returns from your foor space and
staff? Would you like to install a fast food offer which
virtually guarantees up to 60% GP and ensures repeat business?
You can be offering Fried Country Chicken, Pizzas and Fish
and Chips and doing No cooking on-site. Imagine being able to
offer that renowned taste and save on staff and space. You can
do fsh and chips, pizzas and fried chicken from the smallest of
footprints and without further cost.
Why would you even consider buying one food system when
you can have two, plus the ability to offer fsh and chips from the
one system? Garner repeat business for your outlet with superb
food which is consistent in quality, easy to handle and easy to sell.
Check the benefts
□ Save on labour
□ 2 systems for the price of 1
□ Minimum preparation
□ No need to fry on the premises
□ Ease, simplicity & quality consistency
□ From the established market leaders since 1994
□ No wastage – and more accurate stock control
□ No grease trap or council approval-other than a food licence
□ No range-hood or extractor system to cook fried chicken
□ Imagine being able to offer Country Pizzas and Fish and Chips
from the same system
□ The best ever fried chicken (Better taste & less greasy than any
other products - Prove it for yourself - Take the Taste test!
Chicken & Pizza Express
The Revolutionary Add-On Fast Food System purpose
designed for Convenience Stores and Service Stations
Another quality business opportunity from "COUNTRY" brand
Add value to your business and increase turnover...
Low start-up... Proven quality products that create return custom...
Mini space and automated system...
Low labour = Big Profts.
Call Alena or Lana for more information
today and be amongst the frst to proft
Phone: (07) 5571 6722
Fax: (07) 5571 6822
Carrefour City, Carrefour's new multi-
format convenience banner.
Bigger fresh ranging at Carrefour Contact.
supermarkets, sales grew by 4%, compared
with flat food sales nationally. Rewe Group
is rolling out a multi-format strategy across
Europe to broaden its customer base.
Major concepts operated by Rewe
in Germany are: REWE City, small
supermarkets with sales floors from
500 to 1000sqm; REWE Markets, full
service supermarkets (1,000-3,000sqm);
REWE Center hypermarkets (3,000 to
5,000sqm); Penny Market discount
supermarkets; Nahkauf markets (150-
500sqm); and home improvement stores.
Launched in May 2009 were plans to
open 170 Rewe City Markets as a grocery
convenience store for cities with a wide
assortment of 8,000 products, focusing
on fresh products, international brands
and premium products. One of the first
locations for Rewe City was a 660sqm store
at Düsseldorf airport that has opening
hours from 5 am till midnight.
Rewe Group advised that the Rewe
City concept is not about price but about
location and assortment with a broad
allotment of fresh and convenience
products. "Besides price, for more and
more customers proximity plays an
important role, and we cater for customers
who want to shop when their personal
schedule allows, with extended business
hours of 7am-10pm or midnight," a Rewe
Another development is an interior
upgrade of the 1,200 franchised Nahkauf
neighbourhood convenience chain in
Germany, where sales fell by 2.1% in 2009.
A first test store for the revamped Nahkauf
in Frankfurt has produced encouraging
results, with sales up 4.0% in the first few
weeks following the refurbishment.
UK ramps up multi-channel offers
Leading food retailers Tesco, the Co-
operative Group, Sainsbury's, Morrisons
and the John Lewis-Waitrose partnership
are expanding grocery convenience formats
on the back of strong third and fourth-
quarter sales increases in convenience.
The convenience sector is set to continue
to outperform the total UK grocery market
over the next five years, according to new
IGD research. IGD said the convenience
market is projected to increase by 37% from
£30.3bn ($50.3bn AUD) today to £41.4bn
($68.7bn AUD) in 2014.
Tesco is performing well in supermarkets
and convenience stores and aims to open
20-25 new One-Stop stores per year on the
back of growing customer numbers. Chief
executive David Turner does not believe
there should be an optimum size for the
Since Tesco acquired One-Stop in 2003,
it has converted half of the 870 stores
into Tesco Express. The One-Stop format
(125sqm) offers the convenience of a
neighborhood store, long opening hours
and a range that includes groceries, snacks,
beverages, alcoholic drinks, newspapers
and magazines. Tesco operates over 1,000
Tesco Express convenience stores (up to
280sqm) offering customers great value,
quality and fresh food close to where they
live and work. Express stores range up to
7,000 products including fresh produce,
wines and spirits and in-store bakery.
The John Lewis Partnership announced
on March 26 an expansion of its multi-
channel strategy with the first of four
Waitrose smaller convenience (185-
370sqm) stores to open in Cambridge
mid-year. The 280sqm store will focus
on three key areas: food for immediate
consumption such as sandwiches,
salads and deli products; food for later
consumption such as its Menu From range
and fresh meat and fish; and everyday
items such as health and beauty and
household cleaning. Waitrose has already
opened five successful convenience stores
UK retailer Sainsbury's accelerated
space growth is bringing over 100 new and
extended supermarket and convenience
stores to customers.
estate delivered a strong underlying
performance and we opened a further 24
stores bringing the total opened this year
to 51," Sainsbury's said.
In contrast to Europe and the UK,
Australia's larger national supermarket
and convenience store groups Coles,
Woolworths and 7-Eleven Stores have a
'one size fits all' approach to non-petrol
stores. While the IGA mid-tier store
stagnates, Metcash has pushed third-
tier IGA X-press stores to move into IGA
or smaller Friendly Grocers. However,
SPAR and FoodWorks are opening more
contemporary smaller formats often
tailored to the local demographic.
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